Have a Heart is a chain of cannabis dispensaries with 6 locations in Washington and two locations in California. In 2018, I was asked to create a booklet outlining the brand guidelines for the company in preparation for cross-marketing with other brands, and I did so using Adobe Photoshop and Adobe Illustrator. The result was a 24 page outline covering color palette, fonts/typefaces, logo guidelines and usage, photography style and apparel styles.
