Reefside Dispensary is a cannabis store located in downtown Santa Cruz, CA. Recently the company went through a change in ownership and full rebranding, of which I was asked to be a part.
Part of this rebranding included a Grand Opening event featuring local vendors, several of which participated in “sponsoring” Reefside in exchange for promotional space on Grand Opening ad materials. Gas pump toppers were included in the deal, so I had the opportunity to create graphics that currently sit atop Chevron pumps across Santa Cruz.
View a few of the designs and an in-action shot in the gallery below.